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Social Media Manager job description template

A free, ready-to-post Social Media Manager job description with responsibilities, requirements and skills. Copy it as it is, or customise it for your company in about 2 minutes.

Template

Social Media Manager

Location: [City, State], Nigeria

Work Mode: Hybrid

Job Type: Full-time

Experience: 2 to 4 years

Salary: [Amount] - [Amount] monthly gross

About [Company Name]

[Write 2 or 3 sentences about your company: what you do, who you serve and what makes you a good place to work.]

Role Summary

We are looking for a Social Media Manager to grow [Company Name] on Instagram, LinkedIn, X, TikTok and Facebook.

You will plan content, build our community and turn followers into customers.

Responsibilities

Content

  • Plan a monthly content calendar for each platform.
  • Create posts, reels, carousels and captions that fit our brand.
  • Work with designers and creators on visuals and video.
  • Jump on trends quickly and in a way that fits the brand.

Community

  • Reply to comments and messages quickly and kindly.
  • Handle complaints on social media and escalate when needed.
  • Find and work with influencers and partners.
  • Grow followers and engagement on every platform.

Growth & Reporting

  • Run paid campaigns on Meta and other platforms.
  • Track reach, engagement and conversions every week.
  • Report on what is working and what to change.
  • Keep an eye on competitors and new features.

Requirements

  • 2 to 4 years of relevant experience
  • A degree in Marketing, Mass Communication or a related field
  • A portfolio of social media pages you have grown
  • Strong writing skills with a feel for each platform
  • Experience with Meta Business Suite and social media analytics
  • Basic design and video skills in tools like Canva or CapCut
  • Good judgement on what fits the brand

Nice to Have

  • Experience running Meta and TikTok ads
  • Experience in a social media agency

How to Apply

Interested and qualified candidates can apply here: [application link], or send their CV to [email address] with "Social Media Manager" as the subject.

[Company Name] is an equal opportunity employer. Only shortlisted candidates will be contacted.